Last verified 17 April 2026
Adobe Stock 40-Asset Plan (2026): Price, Value, and Agency Use Cases
Monthly billing
$79.99
/month
Annual billing
$64.74
/month ($776.88/yr)
Per asset (annual)
$1.62
per image at full use
Annual saving
$182.00
vs monthly billing
Who the 40-Asset Plan Is For
The 40-asset plan is the working agency standard. At $1.62/asset (annual billing), it delivers the same per-asset rate as the 25-asset plan but with 60% more capacity. This is the plan for teams where a single content calendar covers multiple brands, where creative briefs are dense, or where seasonal campaigns create predictable spikes that a smaller plan can't absorb.
The 40-asset rollover (up to 40 unused assets carry to the next month) means that a slow month in Q1 can build credit for a campaign-heavy Q2. This buffer is a genuine advantage over the 25-asset plan for teams with variable but high volume.
Who Should Skip the 40-Asset Plan
- Solo creators under 25 images/month: The 25-asset plan at $40.45/month saves $290.88/year with the same per-asset rate.
- Teams consistently exceeding 60 images/month: The 350-asset plan may become more economical at volume; evaluate the jump at that threshold.
- One-off campaign buyers: If the campaign has a defined 40-image budget and won't repeat, Credit Pack 40 ($249.99 one-time, $6.25/asset) avoids a 12-month commitment.
Cost Math: Annual vs Monthly vs Credit Pack 40
| Option | Monthly cost | Annual cost | Per-asset (full use) |
|---|---|---|---|
| 40-Asset Sub (annual) | $64.74 | $776.88 | $1.62 |
| 40-Asset Sub (monthly) | $79.99 | $959.88 | $2.00 |
| Credit Pack 40 (one-time) | One-time | $249.99 | $6.25 |
| 25-Asset Sub (annual) | $40.45 | $485.40 | $1.62 |
Credit Pack 40 is more expensive per asset but avoids the annual commitment. Useful for a defined one-off project.
ETF Math: Cancelling the Annual Plan Early
The annual 40-asset plan costs $776.88/year ($64.74/month). If you cancel at month 6, you've paid $388.44 (6 months). The early termination fee is 50% of the remaining 6 months: 50% x (6 x $64.74) = $194.22. Total out-of-pocket: $582.66 - nearly as expensive as a full annual plan.
Break-even analysis:
Monthly billing for 40-asset plan: $79.99/month. Annual billing: $64.74/month. You save $15.25/month. The ETF at month 6 cancellation ($194.22) represents ~12.7 months of savings wiped out. Annual billing only makes financial sense if you're confident you'll use it for the full 12 months.
Frequently Asked Questions
How much is the Adobe Stock 40-asset plan?
Who should buy the Adobe Stock 40-asset plan?
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